Discussions on Social Media Psychology
November 30, 2024• We discussed the reasons behind people’s obsession with Instagram follower counts:
• Social Validation: Followers symbolize popularity and influence.
• Psychological Factors: Dopamine hits from notifications create a reward cycle.
• Monetary and Professional Opportunities: Followers open doors for branding, collaborations, and influence.
• Cultural Pressure: Visibility is often equated with personal worth.
• Algorithm Influence: Higher engagement translates to better content reach.
• We elaborated on dopamine-driven behavior:
• Notifications act as triggers, creating a feedback loop of stimulus and reward.
• Irregular rewards (like social media notifications) mimic addictive gambling behavior.
• The addictive design of platforms encourages frequent use for continued gratification.
• A bottom line for Instagram’s engagement strategy emerged:
• The platform thrives on instant gratification and algorithms tailored to keep users hooked via immediate feedback (likes, follows, comments).
• This fuels both user satisfaction and the platform’s business model.
Visual Representation
1. Conceptual Image:
• A request was made for an image to depict the dopamine-driven cycle of social media addiction.
• I provided a conceptual DALL·E-generated illustration showing glowing notifications acting as bait with shadowy hands reaching for them.
2. MidJourney Prompt Refinements:
• A cinematic and photo-realistic prompt for MidJourney was crafted.
• Included Japan-inspired aesthetics:
• Tatami mats, shoji screens, and ethereal floating notifications blending modernity with tradition.
• Shadowy hands and a moody atmosphere to symbolize craving and obsession